eCommerce Digital Marketing Agency

Boost Your Ecommerce Sales With Google Ads Management & Google Shopping Ads

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According to Statista, retail e-commerce sales amounted to approximately 4.9 trillion U.S. dollars worldwide, and it’s expected to grow by at least 10% in 2022. Actually, it’s probably going to end up being even more than that since the pandemic has been sending everyone from grandmas to teenagers to the internet, to buy everything from furniture to candy, changing the consumer behaviour for good.

That’s why if you’re in the eCommerce business, you are in an excellent position to make a boatload of fun coupons in the current digital age. And yes, E-commerce Pay-per-click (PPC) marketing is the perfect path towards that goal.

But the question is, how do you choose an eCommerce agency to manage your PPC campaigns?

It’s hard to know who to trust when it comes to eCommerce PPC management agencies. There are a lot of digital marketing snake oil salesmen out there who will promise the moon and the stars, but deliver only rocks and dust, leaving their clients in a worse position than they started.

You’ve might have been burned before by an e-commerce PPC agency that overpromised and underdelivered. That’s a common fear these days and we get that!

Adacted is a growth-driven eCommerce PPC agency that specializes in proven PPC strategies – paid search, google shopping campaigns, and remarketing.

We have a team of PPC(pay per click) virtuosos with years of experience digging ditches in the trenches of Google ads. We went through the trials and tribulations of meticulous A/B testing, so we can offer our future clients the best experience in terms of optimizing eCommerce PPC campaigns and getting more sales.

We pride ourselves on honesty, integrity, and transparency. We are not pushing ads down customers’ throats. We believe in a data-driven approach to finding ideal customers(who are already hungry to buy) and serving them with the utmost relevant ads(that make their buying decision easy as a pie).

To see the magic happen, we invite you to spend time with us.

Contact us today for a free consultation! (for free value, no obligations)

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How to simplify your eCommerce growth by using digital marketing services

You can either spend hundreds of hours studying Adwords and tweaking campaigns, while learning from your own(costly!) mistakes… or you can just let the seasoned pay-per-click squad at Adacted execute it for you!

Here are 4 clear-cut ways how an e-commerce PPC agency like Adacted, can help you:

Save Time

A PPC agency will free your time to do the things you love the most (running your business, hiring, managing, making deals, etc.). Our team of talented eCommerce PPC experts can run your campaigns, monitor statistics, and produce detailed reports, while you focus on building great products.

More Money In Your Pocket

We'll come up with effective strategies to maximize your revenue and reduce wasted marketing spend on unpopular, irrelevant, or poorly performing keywords. Most likely we already have knowledge about your niche and what works within that industry.More sales are just a click away(contact us today).

Experience

At Adacted, we have more than 5 years of experience in marketing, which includes PPC ads. You can bypass trial and error and shortcut your way to success, by leveraging our extensive experience to get results faster than you can order a red Ferrari.

Better Results

An eCommerce PPC management agency can help you beat your competitors by using proven strategies. Our team of PPC experts will run a thorough analysis before setting up your campaigns. We use advanced analytics tools to identify new keywords, monitor competitors’ ads, and measure results.

Adacted will maximize the value from each dollar spent on ads. We will also audit your landing pages or sales funnel and give actionable advice to improve conversion rates.

This means you get more clicks for less money while having a better ROI.

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Why Adacted VS Other Ecommerce PPC Marketing Agencies?

Many PPC marketing agencies focus on selling their over-priced services, which they outsource to third parties for much lower rates in third-world countries. These scammy tactics enable agencies to get a lot of clients, but the client retention will be low due to poor services rendered(low-paying media buyers are not skilled enough). The churn rate will be high, as the client leaves after 2 – 4 months because they simply can’t get a positive ROI.

At Adacted, we have in-house media buyers with years of online advertising experience, who all work together, to achieve common business goals for the clients. We pride ourselves on client-first approach – treating each and every one of our client ad accounts like our own. This enables us to retain nearly 95% of our clients over 12 months. Most of the eCommerce brands we manage, stay with us for years!

Ecommerce PPC Agency Services

Google Ads

We are here to help you reach your target audience. With our Google Ads service, we can generate qualified traffic to your eCommerce store by running targeted ads for specific keywords that will drive people into conversion mode!

Shopping Ads

Shopping ads are a great way to get your products(images) in front of potential customers right inside the search engine. We manage the bidding on these keywords, which means that you’ll have access not only to high-quality pictures but also reliable tracking data for analyzing how users interact with them – all at no extra cost!

Retargeting Ads

Retargeting(also “remarketing” ) Ads is a great advertising strategy for any eCommerce site. This service is based on serving ads to users who have already been to your website. Remarketing lets you show ads only to the people who are really interested buyers of your products or services – resulting in high-quality traffic that is ready to convert!

Display Ads

Display ads help you get new customers by offering relevant, diverse content across the web. We can leverage our knowledge to find the right type of display ads that will work for your business while keeping an eye on cost efficiency!

YouTube Ads

YouTube ads are a perfect way to put your products in front of the right audience. We serve adverts on YouTube videos and make sure that they are targeted carefully! If you want us to help you with managing Google Adwords PPC campaign, contact us today for a free consultation (with no obligations)!

Landing Page Audit

We will analyze your landing page(s) and find ways to improve conversion rates. We will take into account all the elements that contribute to optimizing for conversion, including design, structure, usability, copywriting, offer, and so on. You will receive a full audit in the form of a PDF document, which you can refer to your website developers for implementation.

Performance Monitoring

When there is a need for quick decisions and continuous, responsive improvements, PPC performance monitoring comes into play. We A/B test many versions of ads to identify the most effective ad sets, keep a close eye on what devices consumers are using as well their browsing habits across various regions or countries (to see if certain market segments behave differently), monitor which keywords have better performance-based off historic data about click-through rate(CTR). All these continuous insights enable us to make intelligent decisions that will help You maximize ROI.

Additionally, we monitor and report on a broad range of KPIs (Key Performance Indicators) like Cost Per Action (CPA), Cost Per Click (CPC), Total Cost, Adspend, Impressions, Web Site Conversion Rate, etc. We track results daily to make quick changes if needed to maximize value and avoid losing money on poor-performing keywords and ad groups.

Our Google ads account managers go over the results in weekly client calls, which provides the client with transparency and oversight.

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Frequently Asked Questions

How much does PPC service cost?

Depending on the number of eCommerce advertising channels we need to manage for you and the number of products and categories your online store has, the initial setup fees can vary.

We combine different pricing models, but we usually set up a monthly fixed fee + performance-based fee that is connected with ROAS (Return On Ad Spend).

For an individual offer, please contact us!

What is Your Location?

Our PPC campaign managers work from our office in Tallinn, Estonia.

What Type of Results Can I Expect?

All PPC campaigns -s vary, so we cannot say for sure. As a benchmark, we have managed PPC accounts for over 4 years and during the first year of management, we increased revenue by an average of 70%. We can show you records of many satisfied clients who will confirm this.

Is There a Minimum Budget for This Service?

At present, the minimum monthly spend to work with us is $1000. Please contact us to discuss your PPC budget.

What is Your Experience in My Industry?

We advertise for many different types of businesses and we have experience with various industries. Plus, we keep ourselves up to date by regularly reading all the latest industry news and developments.

How Many Conversions Should I Expect To See?

There is no fixed number for this, as it depends on a lot of different factors. Depending on the number of products and keywords, the results can vary heavily. From month to month, you should see your conversion rate grow at a steady pace. The biggest return on investment is usually had after 3 – 4 months of management. At that point, the client starts to maximize their advertising efforts with us!

Isn't It Expensive To Advertise on Google?

Even though it is not cheap, the return on investment (ROI) that companies achieve through Google ads often far outweighs the cost. While there are many free strategies to grow your business, they will never replace a well-thought-out paid campaign that allows you to reach your target market when they’re actually looking for what you sell.

How Will You Learn My Business?

The key performance indicators(KPIs) we track are eCommerce websites conversions and return on ad spend(ROAS). We will evaluate how much traffic is converting, at what cost, and how to drive the cost per purchase down, while maintaining or increasing sales. Over time, we will see what works and what does not work so well, so we can optimize your campaign.

How Will You Create Ads That Fit My Business?

We will do research about your niche, competitors, and other similar products, in order to tailor the most optimal strategy for your business. We will write an engaging ad copy to entice user clicks from the search results. Plus, we will design awe-inspiring ads and landing pages to convert traffic best!

What Do I Have To Provide?

We need a login for your Google Adwords account. We also require access to download the product feed from your shopping cart platform (if you have one).

Do you offer Amazon advertising services?

No. Currently, we focus only on Google Adwords for eCommerce PPC advertising.

Do I Have To Provide You With Content For My Ads?

Not necessarily. We can use our own resources and design tools to make relevant ads that fit your brand. But, it would help if you had some custom content for us.

Will You Monitor My Ads To Ensure We Aren't Wasting Money?

Yes, we monitor ads daily and make changes if necessary.

What Are Your Hours of Operation?

We work around the clock, so our schedule is very flexible. However, we do require that our clients are available for weekly PPC strategy & account overviews(via Zoom call).

Are There Any Other Hidden Costs?

No, there is no additional charge for e-commerce PPC campaign set up, ongoing maintenance, or account reviews.

What If I Don't Like This Service?

If you are not pleased with your results within the first month of us taking over your PPC advertising, we will refund you.

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